Printable versionInternational Customer Support Issues
Best Practices in Global Support
Language & Culture
June 11-13, 2008
Berlin, Germany
The Global Support Summit is co-hosted by the Consortium for Service Innovation and TAUS--Translation Automation User Society. The Summit will bring together between 40 to 60 senior managers with a background in support, international business and globalization in corporate and institutional organizations.
Detailed Event Information
THEME & OBJECTIVES
Internationalization of business and government has caused dramatic changes in the communications with consumers, business partners, citizens, tax payers and patients. Most large companies generate more than 50% of their revenues from non-domestic markets. The open, global economy poses businesses and governments alike with both challenges and opportunities in supporting the global market. The end-user is taking center stage in today's networked information society. The end-user chooses the media, the channel, the language, the content. Support providers must deal with a growing variety of languages, cultures and formats. The Global Support Summit wants to address the challenges in global customer support. The objectives of this Summit are:
- To establish a common platform for customer support and localization-globalization managers: an interdisciplinary field for experts in customer support and international business.
- To share insights and intelligence in the issues, challenges and opportunities in global customer support.
- To exchange current best practices and identify issues that would benefit from additional research.
- To lay a foundation for continued collaboration.
SCOPE OF THE DISCUSSIONS
Language:
- Automated translation of content
- Dealing with multi-media
- Findability/searching
Culture:
- Phone etiquette
- Online and self-help practices/tendencies
- Collaboration/engagement considerations
- Identity and reputation model considerations
The Venue and Social Program
The Global Support Summit will be held at the five star
Regent Berlin Hotel
Charlottenstraße 49, 10117 Berlin-Mitte
Telephone: +49 (0) 30 20 33 8
Participants need to make their own hotel reservations. Rooms are available at a special group rate of € 210 per room per night. Rooms need to be reserved by the participants before May 11.
The meeting starts with a welcome reception in the Regent Berlin Hotel at 6.30 pm on Wednesday June 11, followed by a dinner.
On Thursday evening dinner will be hosted at a restaurant in Berlin (details to be confirmed later).
Registration Information
Registration fee for the Global Support Summit covers the two days of meetings, coffee breaks, breakfasts, lunches and it includes a cocktail reception and welcome dinner on the day of arrival and an evening program and dinner on the first day of the Summit, as well as the report on the meeting. Registration closes on April 15, 2008.
Consortium members pay 50% of the € 2500 registration fee.
Register via the TAUS Global Summit website
The registration link is at the bottom of the page.